Saudi Quality Mark (SQM) compliance with Saudi regulations and requirements for exporting regulated products to Saudi Arabia.
The Saudi market is one of the most dynamic and rapidly growing economies in the Middle East, driven by ambitious diversification initiatives such as Vision 2030, which aims to increase non-oil revenue from approximately $43 billion in 2016 to $267 billion by 2030. With a population exceeding 35 million and a strong demand for high-quality products, Saudi Arabia presents lucrative opportunities for exporters across multiple industries.
In Saudi Arabia, ensuring that products meet safety and quality standards is essential for both businesses and consumers. The Saudi Standards, Metrology and Quality Organization (SASO) oversees these standards, and obtaining the Saudi Quality Mark (SQM) is a key step for any company looking to enter the market and sell their products in Saudi Arabia.
SQM not only confirms that your products are reliable and safe but also helps build trust with consumers and smooths the path for market access. For exporters, having the SQM can significantly enhance credibility and open doors to new opportunities in the Kingdom.
Here are some growing markets in Saudi Arabia that are promising for exporter:
Attractive Markets in Saudi Arabia
- Cement: With a booming construction industry, cement demand is projected to grow significantly. Recent figures indicate a market size of over $3 billion.
- Ceramics: The ceramics market is expanding, driven by urban development and infrastructure projects, with a valuation expected to reach $1.5 billion in the coming years.
- Electrical Switches and Circuits: As the demand for electrical installations increases, the market for electrical switches and circuits is estimated to grow to $800 million.
- Bricks: The brick industry is experiencing robust growth due to ongoing construction projects, with projections indicating a market value of $500 million.
It's important to note that SASO has mandated the Saudi Quality Mark (SQM) for the following products in addition to the previously mentioned ones:
- Gas Appliances and Accessories
- Reinforcement Iron & Steel Rods
- Iron and Steel Plates
- Aluminum Composite Panels

How to Obtain an SQM Certificate
Failing to obtain the SQM can lead to severe consequences, including customs delays, financial penalties, and loss of market access, making it imperative for exporters to prioritize this certification.
Note: The SQM License is valid for 3 years and must be renewed thereafter.
For assistance in obtaining an SQM certificate, you can contact the Cotecna Middle East team for expert guidance and support.
For more information on exporting to Saudi Arabia under SQM, download our SQM exporter guide.
About Cotecna
Cotecna is a leading provider of testing, inspection and certification services. We offer solutions to facilitate trade and make supply chains safer and more efficient for our clients. Our technical expertise combined with the superior quality of our services and our ability to anticipate our clients’ needs is what sets us apart.